Steve Jobs: Sale/Marketing People vs. Product People

Think Multiply

Why leaders watch it

Jobs on how sales and marketing leaders displace product people in mature companies, a diagnosis of why great firms decline.

A short clip of Steve Jobs explaining how sales and marketing people take over mature companies from product people, leading to product decline.

Takeaways

• Dominant firms shift power to sales
• Product people lose influence in mature companies
• Decline follows when product care disappears

Topics: Culture & values, Org design & scaling, Company case studies

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