steve jobs on why xerox failed
Kumar Saurav
Why leaders watch it
Jobs explains how sales and marketing leaders displace product people once a company dominates its market, causing decline.
A short clip of Steve Jobs explaining why Xerox failed, arguing that product people lose out to sales and marketing people once a company becomes dominant.
Takeaways
- Monopoly success shifts power to sales
- Product people lose influence to marketers
- Decay follows when no one cares about the product
Topics: Culture & values, Org design & scaling, Company case studies
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