Google Self-Driving Car Project | SXSW Interactive 2016
SXSW
Why leaders watch it
Project lead gives an honest account of hype versus reality in a hard product problem and how the team measures progress.
Chris Urmson's SXSW 2016 talk on Google's self-driving car project, covering 1.3 million self-driven miles and the gap between hype and reality. It shows sensor visualizations and playbacks of hard situations the cars met, and discusses failures such as the low-speed bus collision.
Takeaways
- Be honest about the gap between hype and reality
- Measure progress with real-world data
- Hard problems need incremental safety gains
Topics: Innovation & creativity, Product leadership
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