GENERAL MAGIC - Official Trailer
General Magic and the Soul of Tech
Why leaders watch it
Trailer for a documentary about a visionary team whose ideas were right but whose timing and execution failed.
The official trailer for the documentary General Magic, about the secretive Apple spinoff that tried to build a handheld communicator in 1990 and whose ideas shaped the smartphone era.
Takeaways
- Right ideas can fail on timing
- Team talent does not ensure a market
- Vision must meet reality
Topics: Company case studies, Innovation & creativity
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